This is where “decision-makers meet action takers”, as one of the slogans the organisers used to draw guests to Swissbau Compact 2022 stated. And according to everyone involved, the event lived up to its promise. Partners and exhibitors greatly appreciated the valuable contacts they made and the decision-making power of the 12,225 trade visitors. After the authorities originally cancelled the trade fair due to the pandemic, the organisers poured their heart and soul into setting up Swissbau Compact, a networking event with a top-class offering and event programme. More than 150 agenda items revolving around relevant topics for the construction and real estate industry kept visitors busy over the four days of the trade fair in Basel. Thanks to the close collaboration with the SIA, the Swiss Society of Engineers and Architects, and buildingSMART Switzerland, as well as many other partners and exhibitors, Swissbau once again pooled expertise and innovation from all disciplines.
Top-class programme
Spread out over four different spaces, Swissbau Focus featured a packed programme with 260 experts. On a lively marketplace, exhibitors presented their new products and enjoyed the professional exchange. A diverse range of digital transformation solutions provided inspiration for trade visitors at the Swiss Innovation Lab – surpassed only by an immersive documentary by director Simon Steuri in the 270° cinema iRoom. The impressive scenes of the film focus on the Innovation Lab partner’s collaboration to create the high-performance building of the future.
Swissbau 2024 to return in its traditional size
Swissbau Brand Director Rudolf Pfander emphasises that as an organiser, Swissbau can only offer a platform. Although it provides the very best conditions and rests on many years of networking between all those involved, the success of Swissbau depends on its participants. From 16 to 19 January 2024, the relevance of the entire value chain will once again form the focal point. Together with Swissbau Focus and the Swissbau Innovation Lab, individual trade fair stands of representative manufacturers will shape the landscape of Swissbau 2024. The trade audience can look forward to industry stalwarts, but also new concepts such as quarters and marketplaces revolving around specific topics in the “Swissbau City 2024”.
Exploiting and expanding networks
“The way companies present themselves at trade fairs has changed”, says Rudolf Pfander. “Simply welcoming customers at a stand no longer guarantees success for trade fair attendees. The key to success and generating new ideas and business models lies in actively promoting your own product range as well as interacting with the entire industry in an open-minded manner.” The Swissbau Innovation Lab offers support in this regard – and not just for the duration of the trade fair. A community consisting of over 80 partners is working on pioneering projects and driving the digital transformation in the construction industry. The hybrid platform is bringing experts from all disciplines together, and also provides start-ups and scale-ups the opportunity to make connections with the combined force of the industry.
Swissbau Innovation Lab on tour
The Swissbau Innovation Lab will be going “on tour” once again this year. The first of several events will take place on Tuesday, 27 September 2022, on the premises of “uptownBasel” in Arlesheim and will continue the active collaboration between the partners involved in the areas of digitisation and sustainability in the construction and real estate industry.
With the industry – for the industry
Swissbau has already successfully developed and launched new platforms together with industry associations and opinion leaders. The brand is continuing to pursue this culture and thereby create the foundation to meet the challenges of the construction industry through demand-oriented events.
| Key facts at a glance Swissbau Compact images Video impressions of Swissbau Compact Swissbau Focus videos and presentations Community Swissbau Innovation Lab iRoom movie PDF Press release |
Media contact
Swissbau | www.swissbau.ch
MCH Messe Schweiz (Basel) AG | Swissbau | CH-4005 Basel
Rudolf Pfander | Brand Director Swissbau
T +41 58 206 20 20 | rudolf.pfander@swissbau.ch
Claudia Ries | Marketing & Communication
T +41 58 206 26 39 | claudia.ries@messe.ch
|
Swissbau: The leading platform for the Swiss construction and real estate industry As the leading platform for the Swiss construction and real estate industry, Swissbau brings together Switzerland’s combined decision-making power – packed into one venue. Every two years, Swissbau provides a source of information, a discussion platform, and an innovation radar for the entire Swiss planning, construction and real estate industry. Swissbau consists of three pillars: a multi-industry trade fair (with exhibitors presenting their products, services and content/stories), Swissbau Focus (an event and networking platform) and the Swissbau Innovation Lab (a digital transformation platform). We are constantly working to further develop these formats in line with the lifecycle of a property and in collaboration with leading partners and exhibitors. This allows us to keep coming up with new, attractive participation options and turn Swissbau into a unique, highly topical and relevant live-experience platform. |
